There’s no question that social proof is compelling. Nowhere is that more obvious than with online reviews. Indeed, according to a recent consumer survey, 84% …
online reviews
Google Advertising in 2018: Go for the Gold
The worldwide gathering of death-defying humans, commonly known as the Winter Olympics, is almost over. And while the world watches the games in PyeongChang, …
Turkey Redux: How Prospect Surveying Closes Leads
If you’re like most home improvement companies, you probably have a list of leads that didn’t pan out. They’re the leftovers of lead generation – the …
