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Does Chat Functionality Really Generate Leads On Web Sites?

Does Chat Functionality Really Generate Leads On Web Sites?

About five years ago, many home improvement companies rushed to embrace "chat technology" on their web sites. It was cool technology that supposedly engaged the …

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The Pluses and Minuses of Marketing on YouTube

The Pluses and Minuses of Marketing on YouTube

YouTube is a weird place. Skateboarders injuring themselves get more views than most television shows ever will. But the sheer number of eyeballs on YouTube …

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Does Craigslist Drive Sales Leads?

Does Craigslist Drive Sales Leads?

The short answer is yes. But the real question is whether or not the leads you get from Craigslist are worth it. It's easy to dismiss Craigslist as a website …

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