Advertising on the Google search page is an ever-changing game of Monopoly. Just like the classic board game, acquiring the best ad position requires budget …
homeowners
Do Speedy Callbacks Really Matter?
The radio contests are coming. In the next couple weeks, you’ll no doubt be hearing “Be caller 10 to win tickets to the Super Bowl!” over and over again. If you …
Turkey Redux: How Prospect Surveying Closes Leads
If you’re like most home improvement companies, you probably have a list of leads that didn’t pan out. They’re the leftovers of lead generation – the …
