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3 Easy Ways to Expand into a $92 Billion Market

Fact: most people turn to Google for answers to their problems. Especially when things are bad. Like, real bad. For homeowners with those real bad problems, the …

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Online Ads: Putting Demographics to Work

Even if you don’t remember anything else about Star Trek, you probably remember the opening credits. A booming voice tells you that the mission of the Starship …

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The Monopoly of Rising Click Costs

Advertising on the Google search page is an ever-changing game of Monopoly. Just like the classic board game, acquiring the best ad position requires budget …

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