“Build it and they will come.” Okay, you’ve built it, and your reports show that visits to your Web site are on the rise. Good for you. Now what? As we …
Turning Web Site Analytics into Leads…& Sales
I got into a discussion of Google Analytics with a group of home improvement dealers a few weeks ago. I was talking through a slide in my presentation that …
The New Rules of Local Search
As I’ve written before, there has been a seismic shift in Google’s local search engine results over the last 18 months. Google has improved its local search …
