When it comes to assessing your Web site’s performance, knowing what to track is as important as what not to bother with. I’m pleased to have had the …
Online Reviews — Love 'Em or Hate 'Em?
We all remember the childhood adage, “Sticks and stone will hurt my bones, but words will never hurt.” If you think that holds true with the arrival of the …
Facebook – Romancing Your Customers
With the passing of Valentine’s Day last week, I’m reminded of the connection between romance and, yes, online marketing. At a recent seminar I attended for …