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Mad Max Media Budgeting for 2018

Did you know Mad Max (the one with Mel Gibson) was made on a shoestring budget? Investors only gave the filmmakers $300,000, but it raked in almost $100,000,000 …

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How Many Clicks to Land a Lead?

Three clicks. That's all Dorothy needed from her ruby slippers. By clicking her heels three times and repeating there's no place like home, she's out of …

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Mobile-Friendly to Mobile-Forward: The Race is on!

In 1973, the famous racehorse Secretariat won the Belmont Stakes championship, crossing the finish line mere seconds before the competition. In many ways, …

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