Have you heard of Possum? No, not the tree-dwelling Australasian marsupial. I'm referring to Google's significant local search algorithm update early last …
Google paid listings
Google Is Making You Go Mobile
A year ago, after tracking users' shift from searching on their desktops to searching on their mobile devices, Google dropped a bomb. Dubbed "MobileGeddon", …
Google Rocks Your World (Again)
Attention: Paid Search Advertisers! Google is messing with your world again. They've done this before. But this time it's a shift that favors paid search …