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Pause Your Google Advertising (At Your Peril)

For home improvement companies, one of the biggest advantages of Google’s pay-per-click (PPC) advertising is that you can precisely control when and where your …

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Google Advertising in 2018: Go for the Gold

The worldwide gathering of death-defying humans, commonly known as the Winter Olympics, is almost over. And while the world watches the games in PyeongChang, …

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2018: The Year of the Dog, Google and HomeAdvisor?

2017 was the Year of the Rooster. I am talking about the Chinese zodiac here, not the chicken in New York that wins at tic-tac-toe. Those born in the Year of …

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