Our client in the Southeast had a thriving sunroom business. But to grow further, it needed to improve its online marketing game significantly. The sunroom and patio business was booming and our client wanted to make sure it was generating exclusive, high quality leads among homeowners, most of whom look online first in hiring a contractor.
When asked why Keyword Connects was chosen, the company’s marketing director explained:
“We knew that our audience was online but targeting them and converting that audience is a major challenge for any home improvement company. We wanted a company that knew how to zero in and turn that audience into real leads who would sit for quality sales appointments.”
We’re closing big ticket jobs regularly, including several that have topped the $50K mark.”
With more than a year’s worth of patio and sunroom leads, appointments and sales behind them, our client has seen some impressive results:
- Appointment set rates on leads are 14.3% higher than from our other lead sources.
- In-home close rates are 16.7% better than leads from other lead generation channels.
- Marketing-Cost-Per-Sale on leads are less than 77% of other lead sources.