Data collection, measurement and analysis are key elements of any successful business. Unless you know what’s happening and why, there is no way to correct …
Sales Strategies in the Age of HGTV
The remodeling industry is booming with renovation spending projected to increase by 7.5% in 2018. With over 44 million viewers, Home & Garden Television …
Pause Your Google Advertising (At Your Peril)
For home improvement companies, one of the biggest advantages of Google’s pay-per-click (PPC) advertising is that you can precisely control when and where your …
