At a trade show a few weeks ago, I turned the corner and nearly ran over Steve, the owner of a large exterior remodeling company and someone I have known for …
Google’s "Smart Campaigns"…Innovation or Same Old?
There’s nothing new about Google’s interest in automating pay-per-click (PPC) advertising for businesses large and small, including home improvement companies. …
Not All Leads are Created Equal
Why you need to treat different leads differently Do you have a steady flow of inbound sales leads? Good for you. Do you track these regularly and …


