If 2020 taught us anything, it’s that it is tough to predict what is going to happen next. A never-ending series of surprises throughout the year found homeowners spending a lot more of their time at home. That may have influenced some of the more surprising 2020 interior remodeling trends.
Check out our recap of what industry experts expected for 2020, the trends that homeowners actually latched onto, and which ones are likely to be sticking around for 2021.
2020 Interior Remodeling Trends: What We Thought Would Happen
Remodeling contractors use trend forecasting to understand what homeowners are going to want in the future. When you have a good idea of up-and-coming interior remodeling trends, it’s easier to prepare your business for the months ahead, especially when it comes to marketing.
As a result, designers had remodeling contractors ready for an influx of sustainable and eco-friendly renovations in 2020, along with the embrace of natural materials, colors, and themes in living areas.
In addition, overall forecasts predicted the march toward minimalism to continue well into 2020. However, small spaces started to feel cramped with homeowners stuck at home.
Here’s a snapshot of a few of the other interior remodeling trends that were projected to dominate in 2020:
- Reclaimed wood on cabinets
- Handmade tiles
- Natural countertop surfaces
- Custom storage solutions
- Highlighted fifth walls
- Mixed metals
- White cabinets, countertops, walls and floors
- Bold colors
Kitchen and Bathroom Remodeling Trends That Actually Stuck
Kitchen and bathroom remodeling saw a spike in interest in 2020. Due to experiences from the pandemic, 47% of homeowners said they want to redesign their bathroom and 44% want to redesign their kitchen .
With that in mind, what direction did homeowners go in with their 2020 interior remodeling plans? Although creating areas for working and learning from home dominated the scene for many households, kitchens and baths also saw a good deal of attention.
In the Kitchen
Thanks to limited dine-in services, kitchen updates were a priority for many families. Open shelves and hidden appliances were a sure bet to continue throughout the year and that forecast was spot-on. However, pantries and larders were also popular — perhaps as a way to store all the home-canned goods.
After dominating the kitchen scene for several years, white cabinets gave way to varied and sometimes bold colors. There was some surprise as two-toned or tuxedo style cabinets also made significant inroads this year.
In the Bathroom
Mixed metals and floating vanities added a contemporary flair to bathroom designs this year. Families added sitting areas to bathrooms to create a spa-like experience. Luxuries like full-body shower panels and bidets continued that theme.
What To Expect for 2021
Based on what we saw for 2020 interior remodeling trends, these are the things design experts expect to see emerge in 2021:
- A continued push toward bright colors and individual expression
- Heated bathroom floors and smart toilets
- Kitchen remodels with a dedicated office space
- More spacious kitchen and dining space with increased functionality
- A focus on energy efficiency and sustainability
- The use of natural and reclaimed materials
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Knowing which trends may affect the market in upcoming years will help you know how to effectively tailor your marketing. Keyword Connects builds customized campaigns that deliver exclusive homeowner leads for remodeling contractors. Contact us today to learn how we can help you convert more leads to customers in 2021!